Election Timeline

Communication Plan for First NDC Election

Education and Voter Engagement Plan for NDC Election

NDC Election Guide

Detailed Process

Objectives

Enable the NEAR community to partake in the democratic process by understanding and participating in the new election system.

Target Audience

All NEAR account holders designated as voting accounts.

Strategy

Product Understanding

Week 1-2: Content Development

Actions:

  1. Assemble a team of content creators and product experts.
  2. Identify key features and operations of the voting process to be highlighted in the instructional content.

Deliverables:

  1. Instructional Content: Create step-by-step guides detailing how to partake in the election process, including creating a voting account, casting a vote, viewing election results, etc. Each guide should include a combination of text and visuals (images, infographics).
  2. Explainer Videos: Develop a series of 2-3 minute videos explaining how to navigate the election process. Each video should cover a specific topic (e.g., How to Create a Voting Account, How to Cast a Vote, etc.)
  3. FAQ Document: Compile a comprehensive FAQ document addressing common questions about the election process. This document should be easily accessible from the NEAR election platform.